HATSU WATER
FLOWS FROM THE ORIGIN
Mineral water collected from the origin
This project connects with nature and the origins of life.
More than a product, we have created a connection between people and the origin of water.
More than a product, we have created a connection between people and the origin of water.
We are energy, we come from it and it transforms us.
Beyond water, there is the balance we give to our body, mind, and spirit.
We embark on a journey through the Eastern mountains of the Andes to enter the Orinoco basin.
It all begins when the rain falls between the mountains making a filtration route through rocks and silica sand. Under these magical mountains, there are deep wells that contain unique waters. Finally, it gushes out and it is collected at the point called El Nacimiento.
CREDITS
STUDIO HATSU DESIGN LAB (@hatsu_official)
Packaging / Julian Mesave, Felipe Velez, Manuela Velez & Alejandra Arángo
Brief Direction / Julian Mesave (@julianmesave) & Alejandra Arángo
Video Direction / Alejandro Ranchez @alejandroranchez
DA / Maria Camila Navia @cami__om__
Photography director / Cristian Mendoza @elcrisdp
Product Photography / Francisco Giraldo @pochop8
PA / Eduardo Cruz @eduardocruzph
2c / Sebastian Alonso @sebas_films
Ronin / Andres Felipe Berrios @pipeberri, Brian Ospina @brian_ospina77
DIT / Juan Esteban Parra @thejepamen
Drone / Daniel Mora @photo.dm, Wilber Caro @wilbeer.caro2ac
Model / Luba (@guseval)
Producer / (@lorcherryscol) Cherry Pickers @Lukaskortes @Samirsaieh
Executive producer / Tatiana Castañeda
Brand manager (HATSU) / Stephania Paschke
Copywriting · Concept development · storytelling / Julian Mesave
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